Internationally renowned designer Ilda Di Vico opened her first shop (Ascot Hats) in 2005 - having already founded her Couture Millinery label. Her uniquely distinctive style coupled with the use of luxurious materials - and both traditional and contemporary manufacturing techniques, ensure her hats are highly coveted for their exquisite beauty and exceptional quality.

Her label has consequently become a stunning global success, gaining international acclaim and a growing collection of prestigious industry awards along the way.  Ilda Di Vico is the official hat maker to Ascot Racecourse and Longines - her creations feature on many a front cover and fashion shoot, and her clientele includes celebrities and members of British, and foreign royal families alike.


The design philosophy at Ilda Di Vico Couture Millinery decrees that every hat is hand made, using the very finest materials sourced from within the United Kingdom, by a small select team based in her atelier in Berkshire.  For 2017 a new ready-to-wear Imprompt-You range co-exists alongside her Couture label, and from this season each couture piece will come with a Certificate of Authenticity to ensure its provenance and detail of manufacture.

Read more about the Certificate of Authenticity here


We all delight in embracing the finer details of our appearance, especially when dressing for that special occasion, and Ilda Di Vico Couture Millinery recognize their client’s requirement for additional glamour, elegance, sophistication ...and fun! When the perfect combination of hat, dress, shoes and accessories come together, it ensures a truly captivating impression - a pure expression of one’s own style and élan. Clients are thus warmly invited and encouraged to bring (or send along) their dress, shoes, bags or accessories to the company's new Mosscroft Studio for a truly personalized service - which includes the facility to utilize DVCS, a unique colour matching system that enables precise matching of your head piece to any chosen item of your ensemble.

Read more about DVCS here


Ilda Di Vico has been cited in the media as being a ‘game changer’ in the discerning world of couture millinery.  Her stunning designs and creations - often copied but never equalled - are investment pieces, perhaps only matched by the exceptional customer service, and peerless buying experience, you will enjoy when investing in one of her spectacular pieces.